When I attended Ringling College of Art & Design, I discovered that design is not only typography, shapes, and colors, but much more than that. Design includes composition, spacing, size ratio, graphic elements and more. It was a world I didn’t know existed, but subconsciously influenced by.
I began to use techniques I’ve learned from illustration and implementing it into design projects that I was assigned during my time at Etonkids. I used color theory to help me choose the proper colors for the magazine spread we were in charge of. I used interesting compositions when photographing for the cover of magazines, promotional materials, and marketing events. I learned about the proper typography that should be used to compliment articles, photographs, and spreads.
Even though my degree was not specifically in graphic design, attending Ringling College of Art & Design introduced me to it and working for Etonkids helped me develop it to a level where I am confident about it.
As a graphic designer, we are essentially puzzle solvers. How we convey a message or a feeling to the viewer is a puzzle or a challenge I enjoy tackling on. Through color, graphic elements, typography, and other design aspects, I can carefully choose and use to get that message across. Before knowing what things I will use, I need to know the client’s goals.
As you can see, I am heavily influenced by my illustration and I tend to approach each challenge through a very graphic approach, but I enjoy trying out new methods as I consider any new methods a form of learning something new.
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